Color Symbolism
For many years, the only acceptable paper color for wedding invitations, according to etiquette, was ivory or ecru. These days, if you are having an ultra formal white- or black-tie affair it’s probably best to stick with tradition when it comes to color. However, if your wedding is less bound by formal custom or you are seeking a creative, contemporary twist, why not experiment with a little color for your invitations? Your invitation’s hue might take the cue from your wedding theme, the season, a flower in your bouquet, or your bridesmaids’ dresses.
Choosing a color for the ink or paper of your wedding invitation can be loaded with meaning. Here are some common positive connotations, however keep in mind that color may represent different—and sometimes opposite—sentiments across cultures.
RED passion, love, celebration, joy, good luck
PINK romance, charm, tenderness
ORANGE energy, vibrance, warmth, change
YELLOW happiness, cheerfulness, peace, courage, hope, faith
BLUE loyalty, fidelity, unity, peace, eternity
GREEN life, nature, fertility, abundance, hope, equality
PURPLE royalty, mystery, spirituality
SILVER richness, purity
GOLD life, light, prosperity, royalty
What’s reddish-orange, sunny, playful and sexy? It’s Tangerine Tango! Chosen by the color system experts at Pantone, Tangerine Tango is the official wedding color and a big wedding trend for 2012.